More and more television networks are having a harder time getting people to watch their shows.  Coupling this with the fact that there are many facets for the same data online, they are fighting an uphill battle when it comes to the attention of the average viewer.

A quick tip:

If people are actually watching your news show, don’t tell them to go check it out on your website. Your staff  are basically asserting that they are middlemen and therefore unnecessary.  Say it enough times during your scripted shows and people dump their cable/satellite service to stream online instead.

We know the internet exists and that you have stuff there, but don’t send us away during the little bit of time left you have to keep us tuned into your scheduled programming in the era of increasingly available on-demand.